Exhibition Graphics, Germany

Drupa is the largest international print and cross media solutions trade show held every three years in Dusseldorf, Germany. EFI is an industry representative conference attendee each year. As Art Director at EFI, I worked with my team to develop messaging and create graphics that would be printed on various types of material and media for a 10,000 sg ft. tradeshow booth. Through visual hints representing music (flow, harmony and ensemble) as well as content written with music overtones, we were able to convey the synergy of EFI products in a fun and meaningful way.

Creative DirectionExhibition DesignGraphic Design
EFI Promotional Mailer "Don't Miss a Beat"
40' x 20' external wall banner 
EFI Exhibition 3D Renderings
EFI Customer Lounge
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